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I DO NOT spam or sell your information.
I DO send you cool INFORMATION from time to time.
I DO NOT spam or sell your information.
I DO send you cool INFORMATION from time to time.
Entrepreneur, businessman, consultant, own multiple companies and serve on corporate boards for both non-profit and profit corporations. With extensive experience in sales, business, and life, driven by strong core values that are tied to strong moral and ethical standards. My goal is to make a positive impact on everyone I meet. Proud father of two, husband, public speaker, and consultant. For many individuals and corporations considered to be the go-to guy that they can trust.
My aim is to leave a lasting impact on everyone I interact with, making the world a better place for my family and future generations. Through years of experience, including both success and failures in business and life, I have learned to improve and grow. I value honesty and transparency in all my relationships and have built a strong network.
In 2005, I founded First Direct, a data-centric marketing agency that revolutionized the the way many companies are marketing and has positively impacted countless lives, including my own. As a result, I have become a recognized industry leader in data solutions with unmatched expertise in creating successful data-driven integrated strategies for nonprofits, associations, businesses, and retail clients across a wide range of verticals. I deliver forward-thinking strategies that effectively identify the best audiences to optimize performance and maximize ROI.
My mission is to remarkably impact the growth and success for everyone I encounter. My secret to success is I am one of the most persistent individuals you will ever meet, and I relentlessly show up.
Building customized marketing strategies focused on data involves utilizing data to inform and guide every step of the marketing plan development process.
This approach helps to ensure that strategies are tailored to the unique needs and goals of the business, rather than relying on generic or one-size-fits-all solutions.
Data is the cornerstone of effective marketing.
The term “data” is broad and can be confusing in determining its specific benefits for your business.
Let’s clarify – we’re talking about the various types of data that drive successful marketing efforts, such as audience demographics, location-based information, email lists, digital audience data, and more.
Data in its raw form is vital, but without applying insights, it’s simply data.
The true value of data lies in the ability to extract meaningful insights, and apply them to create impactful marketing campaigns.
Using the insights gained from the data analysis, a marketing plan is developed that includes specific tactics and channels to reach the target audience and achieve the desired outcomes.
The effectiveness of the marketing strategies is then continuously monitored and measured through data analysis and tracking.
A one-size-fits-all approach to marketing doesn’t work for every business.
That’s why I tailor our solutions to fit your unique needs. I strive to deliver a customized plan that will reach your target audience with precision.
My teams strategies are carefully crafted to ensure that your ideal customer receives your message, at the appropriate time and place.
